Google Merchant Center / Google Feed
Generate product feeds for Google Shopping straight from Shopware: map fields, narrow the assortment, let the feed be fetched - no manual export.
To the Store (opens in a new tab)
- Languages
- German, English
- Support
- Included
- Updates
- Included
Premium Extension
Proven quality, lasting compatibility, real support.
What for
Current feeds without manual work
Without an extension, a feed for the Google Merchant Center comes from manual exports that go stale quickly: prices change, articles sell out, new products are missing. The extension builds the feed from the Shopware data and serves it at a fixed address that the Merchant Center fetches regularly.
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Always current
Prices, stock and availability come from the Shopware data at the moment of fetching.
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Field by field
The feed attributes are mapped to product fields in the administration.
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Per sales channel
Separate feeds with language, currency and assortment for each sales channel.
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Inside the standard
No change to the Shopware core, updates can still be installed.
Features
What the extension brings
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Feed generation from Shopware
Product data, prices and images are turned into the feed format without an intermediate step.
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Field mapping
Fill title, description, brand, GTIN and further attributes from product fields.
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Category mapping
Shop categories can be assigned to the product categories used by Google.
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Narrow the assortment
Include or exclude products by category, manufacturer or property.
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Fixed fetch address
The Merchant Center fetches the feed from a fixed URL, no upload needed.
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Several feeds
One feed per sales channel, language and currency.
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Automatic refresh
The feed is rebuilt on a schedule, changes arrive without any action.
Technical details
At a glance
- Languages
- German, English
- Support
- Included
- Updates
- Included
Documentation
User manual: Google Merchant Center / Google Feed (opens in a new tab)Installation, configuration and every setting in detail.
Questions
Before you buy
Something missing? Support answers within one working day.
Does the extension work with my theme?
Yes. The extension works in the administration and serves feeds; the shop theme is not affected.
Can I still install updates?
Yes. The extension only hooks into the official extension points; nothing in the Shopware core is changed.
What does the extension cost?
Price and licence model are listed in the Shopware Store, where the purchase takes place too. Updates and support are included.
Can you adapt the extension for us?
Yes, for example with further fields or your own rules for the feed. We build changes as update-safe decorators, not as a fork. That runs as custom development.
Buy directly
Google Merchant Center / Google Feed in the Store
Purchase, licence and installation run through the Shopware Store. Updates and support are included.
To the Store (opens in a new tab)Need a change
Missing a feature?
We extend the extension in an update-safe way, or build the feature your shop needs.
Talk about your project